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Social media is an effective medium to strengthen the democratic system: Chief Minister Dr. Yadav

Bhopal: Chief Minister Dr Mohan Yadav has said that social media plays an important role in reaching the real facts to the people, in this view social media is an effective medium to strengthen the democratic system. Prime Minister Shri Narendra Modi, recognizing this potential of social media, remains in constant communication and contact with the people through various platforms of social media. Chief Minister Dr. Yadav expressed these views while addressing the inaugural session of the Digital Marketing Workshop organized by Tribal Research Institute (TRI) for Tribal Social Media Influencers. Chief Minister Dr. Yadav inaugurated the program by lighting a lamp in the Tribal Museum and paying floral tribute to the pictures of tribal freedom fighters. Chief Minister Dr. Yadav was welcomed by presenting Tulsi plant, Rudraksh garland and Angavastram. Director of Indian Institute of Management Indore Dr. Himanshu Roy was present as the keynote speaker in the program. Additional Chief Secretary and Director TRI Mr. Vinod Kumar, former President of Bal Bharati Mr. Nishant Khare, Commissioner and Secretary Public Relations Mr. Sudam Khade were specially present.

Chief Minister Dr. Yadav said that by using social media, a person can easily increase his ability, ability and talent, it is a simple but important and life-changing technology available to the general public at present. In a democratic system, every person has equal opportunities to move forward, in this situation, the availability of social media technology is a matter of good fortune. By using this, a person can continuously expand his potential. It is beneficial for everyone to use social media technology for the benefit and progress of oneself and the society. Prime Minister Shri Narendra Modi is motivating and encouraging everyone to be active on the digital platform.

Chief Minister Dr. Yadav, citing the example of Netaji Subhash Chandra Bose, said that he created history on the strength of his determination. After succeeding in the ICS examination, he gave up the same and established Indian talent and ability in the world. Indian history is full of brave and valiant warriors and freedom fighters. But there was a lack of dissemination of information about the valor and contribution of some great men to the country. King Akbar, who is considered a great ruler, was defeated thrice by Queen Durgavati. But its echo is less heard in history. It is the main responsibility of social media influencers to convey the events affecting society and history to the people and to bring awareness.

The keynote speaker, Dr. Himanshu Roy, Director of Indian Institute of Management Indore, while throwing light on the characteristics of influencers, leadership qualities, responsibility towards followers, dialogue and communication process, said that continuous efforts are necessary for success. Along with hard work, determination is equally important for the success of work. He said that for success in work, it is necessary to make efforts with your full strength and ability.

Additional Commissioner TRI Shri Laxman Singh Markam said that a digital marketing workshop is being organized for tribal social media influencers as per the inspiration received from Chief Minister Dr. Yadav. Tribal youth will be trained in the workshop regarding the preparation of digital content for the promotion of rich tribal culture and traditions in local dialect and language. This workshop will develop digital marketing skills in the youth and they will be able to benefit the needy by disseminating information about the public welfare schemes of the government. 276 participants from different areas of the state have registered in this workshop, out of which 76 influencers have more than 2 lakh social media followers. In the first part of the workshop, 8 subject experts will provide guidance to the influencers.

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